Reaching your customer base is necessary when you own a website, and in the digital age that means making sure people on mobile devices can find and browse your site. It also means ensuring they can remain as happy as possible during that experience. We will discuss a few of the many reasons why you need a mobile-friendly website to achieve successful digital marketing.
You have a great new business idea, registered your domain name and started to build your website. How can you ensure it’s easy for Google and other search engines to discover and and rank your new website? We will discuss how to improve SEO ranking on a new website.
Continue reading How to Improve SEO Ranking on a New Website with Centennial Arts
An effective content strategy is an easy way to ensure you’re getting the most value for your money and time. Therefore, we have put together a few ways on how to build an effective content strategy for your blog.
Continue reading How To Build an Effective Content Strategy for Your Blog
As the debates heat up, candidates are leveraging online marketing and social media to capture the votes of U.S. voters. Many companies would agree that getting 45 percent market share would be a huge success. However, in politics, winning 45 percent means losing the vote. Having a strong online presence is now table stakes for political candidates. Therefore, we will discuss how presidential campaigns use online marketing.
Continue reading How Presidential Campaigns Use Online Marketing
There was a recent announcement that, by prior arrangement, ICANN will be cut loose on October 1, 2016 from its sole government steward, the U.S. Commerce Department’s National Telecommunications and Information Administration (NTIA). It will become answerable to multiple stakeholders worldwide, including countries, businesses and technical bodies. Many may be wondering, “What does this mean?” or “Why is the U.S. surrendering control of the Internet?” We will answer these questions and how this might affect you.
Continue reading Why is the U.S. Surrendering Control of the Internet?
The Atlas master-planned community is introducing a new brand. This pedestrian friendly town center is being built at the epicenter of the Texas A&M Biocorridor of Bryan/College Station. Lake Walk is the new identity for the town center. It will feature lifestyle and outdoor pursuits as well as exciting employment opportunities. We will discuss the features of the new Lake Walk Town Center near Texas A&M.
Continue reading Atlas Project Introduces Lake Walk Town Center Near Texas A&M
There are numerous ways in which SEO and SEM efforts complement each other, and lead to a more successful strategy. We will discuss how to combine SEO and SEM for your marketing campaign to ensure success.
Continue reading How to Combine SEO and SEM for Your Marketing Campaign to Ensure Success
If you are looking to boost your website’s ranking in searching engines such as Google to drive organic traffic, you need search engine optimization (SEO). A well-rounded SEO strategy entails keyword research, website optimization, content generation, back-linking and more. However, one way to get search engines to notice your website is with a blog. Adding a quality static blog to your website is a great way to gain organic traffic site. Here are a few of the many SEO benefits of a blog for your business.
There is no doubt that SEM is crucial for any website. However, there are a few reasons why eCommerce websites specifically should pay close attention to their paid search strategy. We will discuss the benefits of SEM for eCommerce.
There are many businesses that are taking their products to the digital space and implementing eCommerce websites to sell their products and merchandise. We will discuss the benefits of SEO for eCommerce.
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